Martínez Herrador, José Luis, Universidad de Salamanca, Spain
-
Vivat Academia. Journal of Communication Issue 150 - 15 March 2020 / 15 June 2020 - Year XXIII - Research Articles
Neuromarketing methodology: Sociograph measurement applied to the analysis of the erotic audiovisual narrative and its applications to the marketing strategy
Abstract PDF (Español (España)) PDF EPUB (Español (España)) EPUB HTML (Español (España)) HTML XML (Español (España)) XML