1.
Casanoves Boix J, García-Lafuente S, Pérez-Sánchez M. Why is brand equity so important for public healthcare managers? A case study of citizens’ perceptions in Ireland. VA [Internet]. 8 de agosto de 2025 [citado 8 de agosto de 2025];158:1-27. Disponible en: https://www.vivatacademia.net/index.php/vivat/article/view/1639